How to design an effective poster
Here are a few tips to make sure your poster presentation is engaging and insightful:
- Use the graphics strategically and make sure each serves a specific purpose;
- Your presentation must present original content;
- Don’t add too much information to the poster, however, you also need to make sure that the information you do add is enough to convey the findings;
- Add a conclusion/results to the poster;
- Before presenting your poster at the event, show it to a peer/colleague to get their feedback;
- Make sure the design is not distracting when selecting a font, size, colors, and other design elements;
- Avoid abbreviations and jargon unless absolutely necessary;
- Center the heading of the poster and make sure it includes such information as the title of your topic, your name, and your contact information;
- Think of your poster as your marketing asset. As such, make it appealing in order to attract the audience. It should be easy to follow, employ reader-friendly icons and symbols, and make smart use of space.
- Your poster should be A1 meters in size. It is important to measure it in advance and make sure the size does not exceed the provided parameters.
- Submit your poster to the organizing committee at the registration table at the specified time.
Presenting your poster on-site
You will be required to be present at your assigned poster space during specific hours of the event. These time slots are meant for audience engagement. It’s your opportunity to provide further explanations and address questions from the audience. If, for whatever reason, you are not able to attend the event, but still are eager to present your findings to the audience, we can make arrangements for virtual presentations.
